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15 Marketing Lessons of St. Patrick's Day

As a 50 percenter of Irish blood and a serial marketing professional, I [...]

By |2013-02-27T11:05:59+00:00February 27th, 2013|Advertising, Brand Leadership, Branding, Consumer Marketing, Design, Excellence, Experiential Marketing, Featured, Food and Drink, Global/International Marketing, Green Marketing, Holiday Marketing, Hospitality, Marketing, Marketing Execution, Marketing Rock Star, Premium Brands, Pricing, Product Marketing, Promotions, Public Relations, Religion, Restaurants/Hospitality, Retail Marketing, ROMI, Sales, Strategy, Target Marketing, Television, Trends, Word of Mouth Buzz|Comments Off on 15 Marketing Lessons of St. Patrick's Day
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Sound Marketing Advice

There's a great article in Fast Company about the, "The 10 Most Addictive [...]

By |2010-03-15T09:00:24+00:00March 15th, 2010|Advertising, Automotive, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Direct Marketing, Experiential Marketing, Featured, Food and Drink, Hospitality, Marketing, Marketing Execution, Merchandising, New Product Marketing, Product Marketing, Promotions, Restaurants/Hospitality, Strategy, Television|1 Comment
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Loving Pepsi's Refresh Project

Looking forward to great game and loving Pepsi's decision to pass on Super [...]

By |2010-02-07T13:39:55+00:00February 7th, 2010|Advertising, Brand Leadership, Branding, Cause Marketing, Excellence, Experiential Marketing, Featured, Food and Drink, Improve the World, Innovation, Leadership, Marketing, Marketing Execution, Marketing Rock Star, Non Profit Marketing, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, ROMI, Social Media, Strategy, Television, Web 3.0, Web Site Marketing, Word of Mouth Buzz|Comments Off on Loving Pepsi's Refresh Project
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Marketing Lessons of Dr. King

Today is a special day of remembrance for me because I've admired Dr. [...]

By |2010-01-18T08:00:51+00:00January 18th, 2010|Brand Leadership, Branding, Cause Marketing, Customer Loyalty, Customer Service Experience, Excellence, Experiential Marketing, Featured, Global/International Marketing, Improve the World, Innovation, Leadership, Marketing, Marketing Execution, Marketing Rock Star, New Product Marketing, Non Profit Marketing, Political Marketing, Product Marketing, Public Relations, Religion, Startups, Strategy, Target Marketing, Television, Word of Mouth Buzz|3 Comments
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Social Media For Good – Charter for Compassion

This effort by the Charter for Compassion is a fantastic demonstration of the [...]

By |2008-11-16T14:01:37+00:00November 16th, 2008|Blogs, Brand Leadership, Branding, Current Affairs, Experiential Marketing, Film, Global/International Marketing, Improve the World, Internet/Interactive Marketing, Marketing, Religion, Social Media, Strategy, Television, Web 2.0, Web/Tech, Word of Mouth Buzz|Comments Off on Social Media For Good – Charter for Compassion
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