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Monthly Archives: August 2008

Home/2008/August

MarketingSherpa's Viral Marketing Hall of Fame

Here is some viral marketing inspiration, from our good friend's at MarketingSherpa! Here [...]

By Steve Wayhart|2008-08-25T11:22:00+00:00August 25th, 2008|Internet/Interactive Marketing|Comments Off on MarketingSherpa's Viral Marketing Hall of Fame
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How to Save $3 Million Dollars

NBC is telling advertisers it will cost them $3 million just to get [...]

By Steve Wayhart|2008-08-22T15:10:00+00:00August 22nd, 2008|Advertising, Brand Leadership, Branding, Free Stuff, Media, ROMI, Strategy|Comments Off on How to Save $3 Million Dollars
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Your Good Word is Good for 50 Cents

BzzAgent, the word-of-mouth marketing agency in Boston says that, 50 cents is the [...]

By Steve Wayhart|2008-08-19T13:54:00+00:00August 19th, 2008|Word of Mouth Buzz|Comments Off on Your Good Word is Good for 50 Cents
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Alternative Media Rocks

PQ Media reports that despite any recession, in four years Alternative Media (i.e., [...]

By Steve Wayhart|2008-08-18T23:56:00+00:00August 18th, 2008|Blogs, Mobile Marketing, Social Media, Trends, Web 2.0|Comments Off on Alternative Media Rocks
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To Twit or Not to Twit

In short, Twitter is is a free social networking and micro-blogging service that [...]

By Steve Wayhart|2008-08-17T22:00:00+00:00August 17th, 2008|Consumer Marketing, Customer Service Experience, Innovation, Internet/Interactive Marketing, Social Media, Web 2.0|Comments Off on To Twit or Not to Twit
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Give More Props To Email Marketing

According to new research from a MarketingSherpa email marketing study, "Almost one-third of [...]

By Steve Wayhart|2008-08-15T08:16:00+00:00August 15th, 2008|Email Marketing, Strategy|Comments Off on Give More Props To Email Marketing
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Average Email Open Rates

Clients often ask me, "What is the average email open rate for my [...]

By Steve Wayhart|2008-08-13T09:37:00+00:00August 13th, 2008|Email Marketing, Marketing Execution, ROMI|Comments Off on Average Email Open Rates
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