What's in it for your customer
Face it. You are a selfish, self-centered son-of-a-gun. And, so is your customer. [...]
Authentic Storytelling at its Finest
This video tells it all. Be prepared to be wowed by singer Susan [...]
Burger King Marketing Hacks
Have you seen this disgusting, stupid and terribly weak ad from Burger King? [...]
Kerrygold Cheese and Butter
If you're one of the tens of thousands of people who visit Costco [...]
A Big Fan of TED
I've been a big fan of TED for a long time and have [...]
Email Relevance
People are so inundated with commercial marketing messages these days, that relevance has [...]
Marketing Bootstrapper Tools
If you're a Marketing Bootstraper like me, take a peek at this link [...]