12 Pricing Models You Should Know
Raising prices is the easiest, simplest and least expensive way to profitably increase [...]
Passenger Vessel Association Keynote
BrandMill's Managing Partner Stephen Wayhart was honored to present to over 100 members [...]
15 Marketing Lessons of St. Patrick's Day
As a 50 percenter of Irish blood and a serial marketing professional, I [...]
How to Get Your Pricing Right
I've always been a big fan of Tom Peters of 'In Search of [...]
How Losing Money Can Increase Your Sales
Throughout this past recession, I've been amazed by the amount of off base [...]
10 Profitable Groupon Marketing Tips
I've been a fan of Groupon since one of our Pittsburgh restaurant clients [...]
How To Profitably Raise Your Prices
In your price increase or decrease discussions always remember this old marketing truism, [...]
Give the Finger Test to Your Work
A guy rushes into a hospital's emergency room with blood gushing out of [...]
You Take Dollars to the Bank
...not percentages. Following yesterday's post about testing, someone asked me about testing promotional [...]
AMA Pittsburgh Marketer of the Year
Over the next two days, we're participating in two separate presentations to the [...]