Customer Loyalty

How to Build Trust in Brand You

Regardless of your political party affiliation or candidate preference for the USA Presidential [...]

By Stephen Wayhart| 2013-02-25T12:12:26+00:00 February 25th, 2013|Brand Leadership, Branding, Consumer Behavior, Customer Loyalty, Featured, Strategy|0 Comments

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How to Build Brand Likeability

There are quite a few marketing lessons you can learn from the USA [...]

By Stephen Wayhart| 2013-02-24T12:31:57+00:00 February 24th, 2013|Brand Leadership, Branding, Consumer Behavior, Customer Loyalty, Featured, Strategy|0 Comments

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Have a Happy Father's Day Every Day

My father died in 1999 and not a day passes by without me [...]

By Stephen Wayhart| 2012-06-17T12:48:07+00:00 June 17th, 2012|Customer Loyalty, Customer Service Experience, Featured, Holiday Marketing|0 Comments

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You Don't Need a Dog to Get Loyalty

And, you don't necessarily need a loyalty program for your business! I'm sure [...]

By Stephen Wayhart| 2011-08-01T12:11:17+00:00 August 1st, 2011|Customer Loyalty, Featured|0 Comments

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30 Ways to Wow Now

When was the last time you were truly 'WOWED?" I bet you remember [...]

By Stephen Wayhart| 2011-03-13T18:03:31+00:00 March 13th, 2011|Brand Leadership, Consumer Behavior, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Employee Best Practices, Excellence, Experiential Marketing, Featured, Strategy|0 Comments

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10 Ways to Build Brand Trust

If you're looking for a way to truly build your business in a [...]

By Stephen Wayhart| 2010-12-07T21:05:18+00:00 December 7th, 2010|Advertising, Brand Leadership, Branding, Consumer Behavior, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Entrepreneurship, Excellence, Experiential Marketing, Featured, Marketing, Marketing Rock Star, New Product Marketing, Premium Brands, Public Relations, Strategy|0 Comments

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Take it Easy on Your Customers

Two things happened to me over the past two days that made me [...]

By Stephen Wayhart| 2010-12-06T15:37:19+00:00 December 6th, 2010|Brand Leadership, Branding, Consumer Behavior, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Excellence, Experiential Marketing, Featured, Marketing Execution, Retail Marketing|0 Comments

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10 Profitable Groupon Marketing Tips

I've been a fan of Groupon since one of our Pittsburgh restaurant clients [...]

By Stephen Wayhart| 2010-10-25T21:40:38+00:00 October 25th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Direct Marketing, Excellence, Featured, Hospitality, Innovation, Internet/Interactive Marketing, Marketing Execution, Pricing, Promotions, Restaurants/Hospitality, Retail Marketing, ROMI, Sales, Social Media, Strategy|0 Comments

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How To Profitably Raise Your Prices

In your price increase or decrease discussions always remember this old marketing truism, [...]

By Steve Wayhart| 2010-10-17T11:15:00+00:00 October 17th, 2010|Advertising, Analytics, Brand Leadership, Consumer Behavior, Customer Loyalty, Customer Satisfaction, Excellence, Featured, New Product Marketing, Pricing, Sales, Strategy|0 Comments

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L.L. Bean's Powerful Guarantee

Guaranteed. You have our word. How much clearer can you get? What a [...]

By Stephen Wayhart| 2010-10-10T13:13:37+00:00 October 10th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Entrepreneurship, Excellence, Experiential Marketing, Featured, Innovation, Marketing Execution, Product Marketing, Retail Marketing|0 Comments

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