How to Ensure Flawless Execution
Effective strategy and flawless execution are inseparable. You cannot have a great strategy [...]
Colussy Chevrolet's Place in Americana
Chevrolet will be kicking off a huge celebration in early November for its [...]
You Need a Marketing Invention Factory
A little over a year ago, I toured the Fort Myers, FL winter [...]
Super Bowl Ads Are a Waste of Money
As a diehard Pittsburgh Steelers fan, I certainly was disappointed with my team [...]
Sound Marketing Advice
There's a great article in Fast Company about the, "The 10 Most Addictive [...]
Multicultural Marketing Matters
In the early 80's, I was working with GM dealer marketing groups throughout [...]
How About Some Provocative Cars Detroit
In the past few weeks/days, I read an article in Ad Age titled, [...]
High Voltage Marketing
Caught this story on CNN.com this morning about the new Chevy Volt that [...]
Autos Driving Online Advertising
2008 is expected to be the worst for auto sales in a decade. [...]
Detroit Needs To Bring Sexy Back
The New York Times recently reported that in June, the sales of new [...]