Product Marketing

/Product Marketing

Sound Marketing Advice

There's a great article in Fast Company about the, "The 10 Most Addictive [...]

Dominos Calls Baby Ugly and Doubles Profits

As a brand marketing consultancy, people pay us to, "call their baby ugly" [...]

Irish Asked to Boycott Denny's

File this Blog post in your, "What were they thinking" folder! From very [...]

Pittsburgh's New Innovative Giant Eagle

Twenty years or so ago, I had several conversations with marketing colleagues about [...]

Loving Pepsi's Refresh Project

Looking forward to great game and loving Pepsi's decision to pass on Super [...]

iWant, iNeed, iGotta

Pancakes in a can? I'm all in! What a simple brand promise - [...]

A Butt Face Marketing Lesson

I just love this lawsuit kicked off by The North Face – an [...]

The Kids Are Alright Part II

In an earlier post, I reported that it was great to see the [...]