Radical Green Marketing
Last week, I attended a Green Marketing Summit given by the Pittsburgh American [...]
Show And Tell Marketing
Life's a Pitch and Then You Buy!I enjoyed reading this article in the [...]
Apple vs. Mac
While it's a bit too early to tell, this new campaign from Microsoft [...]
Pizza Hut's Killer New Pasta Line
Due to the success of its Tuscani Pastas line, Pizza Hut is released [...]
Detroit Needs To Bring Sexy Back
The New York Times recently reported that in June, the sales of new [...]
Pizza Hut Makes Pasta To Go
The Pizza Wars are really heating up in the $37 billion industry as [...]
Sampling is the New Mass Medium
Caught this article in Ad Age, Sampling: the New Mass Medium. It's a [...]
Nestle's Sweet Strategy
Caught this WSJ article about Nestlé Aims to Raise Its Share of Sales [...]
15 New Beer Brands – Ugh
As I look forward to rooting for the Pittsburgh Penguins to bring the [...]
Run Taste Tests
On April 7th, to promote its newest brew, Pike Place Roast, Starbucks gave [...]