New Product Marketing Archives - Page 4 of 6 - BrandMill

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New Product Marketing Archives - Page 4 of 6 - BrandMill

Don't Serve Pepsi-Cola

I never quite left the restaurant marketing industry, but over the past few [...]

By Stephen Wayhart|2009-11-10T18:05:20+00:00November 10th, 2009|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Entrepreneurship, Excellence, Experiential Marketing, Featured, Food and Drink, Innovation, Leadership, Marketing, Marketing Execution, Marketing Rock Star, New Product Marketing, Premium Brands, Product Marketing, Restaurants/Hospitality, Retail Marketing, Sales, Sampling, Strategy, Word of Mouth Buzz|Comments Off

Serve Polenta Ditch the Mush

There's something to be said about what's in a name when you're marketing [...]

By Stephen Wayhart|2009-11-10T09:34:03+00:00November 10th, 2009|Advertising, Branding, Featured, Food and Drink, Innovation, New Product Marketing|1 Comment

Great Design Sells Period

Did you know that a three-year study of more than 40 Fortune 500 [...]

By Stephen Wayhart|2009-11-04T06:18:26+00:00November 4th, 2009|Advertising, Brand Leadership, Customer Service Experience, Design, Excellence, Experiential Marketing, Featured, Innovation, Merchandising, New Product Marketing, Product Marketing, Restaurants/Hospitality, Retail Marketing, Strategy, Word of Mouth Buzz|Comments Off

Great Package Design Sells

I'm looking forward to reading New Packaging Design by Janice Kirkpatrick (Laurence King, [...]

By Stephen Wayhart|2009-11-03T10:32:22+00:00November 3rd, 2009|Advertising, B2B Marketing, Brand Leadership, Branding, Consumer Marketing, Design, Excellence, Experiential Marketing, Featured, Food and Drink, Global/International Marketing, Green Marketing, Holiday Marketing, Leadership, Marketing, Marketing Execution, Marketing Rock Star, Merchandising, New Product Marketing, Product Marketing, Restaurants/Hospitality, Retail Marketing, Word of Mouth Buzz|Comments Off

Posterous is Stupendous

I first discovered Posterous through Steve Rubel (big fan) and recommend you try [...]

By Stephen Wayhart|2009-10-29T11:19:44+00:00October 29th, 2009|Blogs, Brand Leadership, Branding, Featured, New Product Marketing, Public Relations, Social Media, Web Site Marketing|Comments Off

Do You Sell Black Cows

When I was a kid, my friends and I rarely had any money [...]

By Stephen Wayhart|2009-10-27T07:22:21+00:00October 27th, 2009|Advertising, Brand Leadership, Branding, Customer Satisfaction, Excellence, Experiential Marketing, Featured, Food and Drink, Marketing Execution, New Product Marketing, Product Marketing, Teens/Tweens, Word of Mouth Buzz|Comments Off

How About Some Provocative Cars Detroit

In the past few weeks/days, I read an article in Ad Age titled, [...]

By Stephen Wayhart|2009-10-26T21:28:01+00:00October 26th, 2009|Advertising, Automotive, Brand Leadership, Consumer Marketing, Design, Featured, Leadership, New Product Marketing, Product Marketing, Strategy, Word of Mouth Buzz|Comments Off

Be a Marketing Giant Slayer

Michelangelo was a painter, sculptor and a poet - a Renaissance Marketing Rock [...]

By Stephen Wayhart|2009-10-25T04:41:17+00:00October 25th, 2009|Advertising, Brand Leadership, Branding, Excellence, Featured, Leadership, Marketing Rock Star, New Product Marketing, Restaurants/Hospitality, Strategy|Comments Off

New Diamond Shreddies

It's all a matter of perspective. One person's garage sale is another person's [...]

By Stephen Wayhart|2009-10-24T13:42:24+00:00October 24th, 2009|Advertising, Branding, Consumer Marketing, Experiential Marketing, Featured, Food and Drink, Innovation, Merchandising, New Product Marketing, Restaurants/Hospitality|Comments Off

Kerrygold Cheese and Butter

If you're one of the tens of thousands of people who visit Costco [...]

By smwayhart|2009-04-18T05:12:00+00:00April 18th, 2009|Advertising, Brand Leadership, Branding, Excellence, Featured, Green Marketing, Innovation, Marketing, New Product Marketing, Premium Brands, Public Relations, Restaurants/Hospitality, Web Site Marketing|Comments Off

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