Retail Marketing

10 Profitable Groupon Marketing Tips

I've been a fan of Groupon since one of our Pittsburgh restaurant clients [...]

By Stephen Wayhart|2010-10-25T21:40:38+00:00October 25th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Direct Marketing, Excellence, Featured, Hospitality, Innovation, Internet/Interactive Marketing, Marketing Execution, Pricing, Promotions, Restaurants/Hospitality, Retail Marketing, ROMI, Sales, Social Media, Strategy|Comments Off on 10 Profitable Groupon Marketing Tips

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L.L. Bean's Powerful Guarantee

Guaranteed. You have our word. How much clearer can you get? What a [...]

By Stephen Wayhart|2010-10-10T13:13:37+00:00October 10th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Entrepreneurship, Excellence, Experiential Marketing, Featured, Innovation, Marketing Execution, Product Marketing, Retail Marketing|Comments Off on L.L. Bean's Powerful Guarantee

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• New iPad Wine List Rocks

  New iPad Wine List Rocks

  Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Featured Home, Featured Work, Food and Drink, Hospitality, Innovation, Internet/Interactive Marketing, Leadership, Marketing, Merchandising, New Product Marketing, Premium Brands, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, Sales, Sampling, Search Engine Optimization & Marketing, Social Media, Strategy, Web 3.0, Web Site Marketing, Web/Tech

New iPad Wine List Rocks

I got my new iPad back in May - a moment in time [...]

By Stephen Wayhart|2010-09-30T23:13:31+00:00September 30th, 2010|Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Featured Home, Featured Work, Food and Drink, Hospitality, Innovation, Internet/Interactive Marketing, Leadership, Marketing, Merchandising, New Product Marketing, Premium Brands, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, Sales, Sampling, Search Engine Optimization & Marketing, Social Media, Strategy, Web 3.0, Web Site Marketing, Web/Tech|Comments Off on New iPad Wine List Rocks

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Always Aim to be the Best

We work with clients of all shapes and sizes - from struggling start [...]

By Stephen Wayhart|2010-09-29T23:04:51+00:00September 29th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Leadership, Marketing Execution, Retail Marketing, Startups, Strategy|Comments Off on Always Aim to be the Best

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You Take Dollars to the Bank

...not percentages. Following yesterday's post about testing, someone asked me about testing promotional [...]

By Stephen Wayhart|2010-04-08T10:05:58+00:00April 8th, 2010|Advertising, Analytics, Consumer Marketing, Featured, Marketing Execution, Pricing, Promotions, Retail Marketing, ROMI, Sales, Sampling, Strategy, Test Marketing|Comments Off on You Take Dollars to the Bank

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Email Timing and Testing Best Practices

For our clients, I find that emailing campaigns early in the morning and [...]

By Stephen Wayhart|2010-04-07T15:23:38+00:00April 7th, 2010|Advertising, Analytics, B2B Marketing, Brand Leadership, Email Marketing, Featured, Marketing, Marketing Execution, Retail Marketing, Strategy, Target Marketing|2 Comments

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• AMA Pittsburgh Marketer of the Year

  AMA Pittsburgh Marketer of the Year

  Advertising, Awards, Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Featured Work, Food and Drink, Hospitality, Innovation, Leadership, Marketing, Marketing Execution, Marketing Rock Star, New Product Marketing, Premium Brands, Pricing, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, ROMI, Sales, Startups, Strategy, Target Marketing, Word of Mouth Buzz

AMA Pittsburgh Marketer of the Year

Over the next two days, we're participating in two separate presentations to the [...]

By Stephen Wayhart|2010-03-18T07:54:28+00:00March 18th, 2010|Advertising, Awards, Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Featured Work, Food and Drink, Hospitality, Innovation, Leadership, Marketing, Marketing Execution, Marketing Rock Star, New Product Marketing, Premium Brands, Pricing, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, ROMI, Sales, Startups, Strategy, Target Marketing, Word of Mouth Buzz|2 Comments

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Dominos Calls Baby Ugly and Doubles Profits

As a brand marketing consultancy, people pay us to, "call their baby ugly" [...]

By Stephen Wayhart|2010-03-03T13:36:57+00:00March 3rd, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Excellence, Experiential Marketing, Featured, Food and Drink, Hospitality, Innovation, Marketing, Marketing Execution, New Product Marketing, Product Marketing, Public Relations, Restaurants/Hospitality, Retail Marketing, Sales, Strategy, Word of Mouth Buzz|Comments Off on Dominos Calls Baby Ugly and Doubles Profits

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Irish Asked to Boycott Denny's

File this Blog post in your, "What were they thinking" folder! From very [...]

By Stephen Wayhart|2010-02-27T15:27:31+00:00February 27th, 2010|Advertising, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Excellence, Featured, Food and Drink, Marketing, Marketing Execution, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, Strategy, Target Marketing, Word of Mouth Buzz|Comments Off on Irish Asked to Boycott Denny's

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Banned for Bad Tipping

When I caught this headline, "Banned for Bad Tipping" on CNN.com today, I [...]

By Stephen Wayhart|2010-02-26T12:53:16+00:00February 26th, 2010|Analytics, Brand Leadership, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Employee Best Practices, Excellence, Experiential Marketing, Featured, Hospitality, Improve the World, Innovation, Leadership, Marketing, Marketing Execution, Restaurants/Hospitality, Retail Marketing, Strategy, Word of Mouth Buzz|7 Comments

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