Innovation Archives - BrandMill

Brand Marketing Audits Build Successful 2018 Plans
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Brand Marketing Audits Build Successful 2018 Plans

Advertising, Analytics, B2B Marketing, Brand Leadership, Branding, Consumer Marketing, Excellence, Innovation, Leadership, Marketing, Marketing Execution, Strategy, Uncategorized

Brand Marketing Audits Build Successful 2018 Plans

Did you know that only about one-third of marketers have a documented marketing [...]

By Steve Wayhart|2017-10-10T00:29:00+00:00October 9th, 2017|Advertising, Analytics, B2B Marketing, Brand Leadership, Branding, Consumer Marketing, Excellence, Innovation, Leadership, Marketing, Marketing Execution, Strategy, Uncategorized|Comments Off

Thanks for Making a Dent in Our Universe

Our world lost a great man yesterday - Steve Jobs. Jobs impacted my [...]

By Stephen Wayhart|2011-10-06T06:31:58+00:00October 6th, 2011|Brand Leadership, Design, Entrepreneurship, Excellence, Featured, Ideas, Improve the World, Innovation, Internet/Interactive Marketing, Leadership, Marketing Execution, Marketing Rock Star, New Product Marketing, Product Marketing, Strategy, Uncategorized|Comments Off

Gateway Analytical – CSI of Pittsburgh

Congratulations to our super new client Gateway Analytical in Gibsonia, PA on its [...]

By Stephen Wayhart|2011-04-14T17:54:27+00:00April 14th, 2011|Announcements, Featured, Featured Home, Healthcare, Innovation, New Product Marketing, Political Marketing, Public Relations, Startups|Comments Off

You Need a Marketing Invention Factory

A little over a year ago, I toured the Fort Myers, FL winter [...]

By Stephen Wayhart|2011-03-19T10:31:37+00:00March 19th, 2011|Automotive, Brand Leadership, Design, Entrepreneurship, Excellence, Featured, Ideas, Innovation, Test Marketing|Comments Off

Brand Building In a New York Minute

I've posted in the past about how important speed is to your business [...]

By Stephen Wayhart|2010-11-22T22:28:35+00:00November 22nd, 2010|Brand Leadership, Design, Excellence, Featured, Innovation, New Product Marketing, Strategy|Comments Off

10 Profitable Groupon Marketing Tips

I've been a fan of Groupon since one of our Pittsburgh restaurant clients [...]

By Stephen Wayhart|2010-10-25T21:40:38+00:00October 25th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Direct Marketing, Excellence, Featured, Hospitality, Innovation, Internet/Interactive Marketing, Marketing Execution, Pricing, Promotions, Restaurants/Hospitality, Retail Marketing, ROMI, Sales, Social Media, Strategy|Comments Off

L.L. Bean's Powerful Guarantee

Guaranteed. You have our word. How much clearer can you get? What a [...]

By Stephen Wayhart|2010-10-10T13:13:37+00:00October 10th, 2010|Advertising, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Entrepreneurship, Excellence, Experiential Marketing, Featured, Innovation, Marketing Execution, Product Marketing, Retail Marketing|Comments Off

New iPad Wine List Rocks
New iPad Wine List Rocks

Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Featured Home, Featured Work, Food and Drink, Hospitality, Innovation, Internet/Interactive Marketing, Leadership, Marketing, Merchandising, New Product Marketing, Premium Brands, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, Sales, Sampling, Search Engine Optimization & Marketing, Social Media, Strategy, Web 3.0, Web Site Marketing, Web/Tech

New iPad Wine List Rocks

I got my new iPad back in May - a moment in time [...]

By Stephen Wayhart|2010-09-30T23:13:31+00:00September 30th, 2010|Brand Leadership, Branding, Consumer Marketing, Customer Satisfaction, Customer Service Experience, Design, Entrepreneurship, Excellence, Experiential Marketing, Featured, Featured Home, Featured Work, Food and Drink, Hospitality, Innovation, Internet/Interactive Marketing, Leadership, Marketing, Merchandising, New Product Marketing, Premium Brands, Product Marketing, Promotions, Public Relations, Restaurants/Hospitality, Retail Marketing, Sales, Sampling, Search Engine Optimization & Marketing, Social Media, Strategy, Web 3.0, Web Site Marketing, Web/Tech|Comments Off

Why Burger King Will Never Beat McDonald's

As a former McDonald's marketing guy, I pay attention to references [...]

By Stephen Wayhart|2010-09-06T21:36:04+00:00September 6th, 2010|Brand Leadership, Featured, Food and Drink, Hospitality, Innovation, Leadership, Marketing Execution, Marketing Rock Star, Restaurants/Hospitality|2 Comments

Marketing 3.0 – Kotler's New Values Based Model

Since graduating from college, I voraciously read a new marketing book every 10 [...]

By Stephen Wayhart|2010-06-13T08:53:29+00:00June 13th, 2010|Brand Leadership, Branding, Cause Marketing, Excellence, Featured, Global/International Marketing, Green Marketing, Improve the World, Innovation, Leadership, Marketing, Marketing 3.0, Marketing Execution, Marketing Rock Star, Strategy|1 Comment