March 2011 - BrandMill

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March 2011 - BrandMill

Justin Bieber is No Michael Jackson

He's simply Justin Bieber. I caught this Hollywood Reporter story announcing that, "Justin [...]

By Stephen Wayhart|2011-03-30T13:12:23+00:00March 30th, 2011|Brand Leadership, Excellence, Featured, Marketing Rock Star|Comments Off

Five Marketing Lessons from Tornado Boy

Earlier this week on March 23, a devastating tornado swept through Hempfield Township [...]

By Stephen Wayhart|2011-03-25T11:16:36+00:00March 25th, 2011|Advertising, Experiential Marketing, Featured, Internet/Interactive Marketing, Web 3.0, Word of Mouth Buzz|Comments Off

You Need a Marketing Invention Factory

A little over a year ago, I toured the Fort Myers, FL winter [...]

By Stephen Wayhart|2011-03-19T10:31:37+00:00March 19th, 2011|Automotive, Brand Leadership, Design, Entrepreneurship, Excellence, Featured, Ideas, Innovation, Test Marketing|Comments Off

Speak for Yourself

I've always been amazed (OK and maybe a little bit jealous) at the [...]

By Stephen Wayhart|2011-03-15T11:19:42+00:00March 15th, 2011|Advertising, Brand Leadership, Branding, Consumer Marketing, Excellence, Featured, Global/International Marketing, Insurance, ROMI|Comments Off

A WOW Marketing Procedure

Throughout my days as a professional marketer, I could never understand why doctors [...]

By Stephen Wayhart|2011-03-14T20:18:10+00:00March 14th, 2011|Customer Satisfaction, Customer Service Experience, Excellence, Experiential Marketing, Featured, Healthcare, Marketing Execution|Comments Off

SMBs Shun Websites – Big Mistake

In a Zoomerang survey of more than 750 small to medium sized businesses with [...]

By Stephen Wayhart|2011-03-14T08:30:52+00:00March 14th, 2011|Featured, Search Engine Optimization & Marketing, Social Media, Web 2.0, Web 3.0, Web/Tech|Comments Off

30 Ways to Wow Now

When was the last time you were truly 'WOWED?" I bet you remember [...]

By Stephen Wayhart|2011-03-13T18:03:31+00:00March 13th, 2011|Brand Leadership, Consumer Behavior, Customer Loyalty, Customer Satisfaction, Customer Service Experience, Employee Best Practices, Excellence, Experiential Marketing, Featured, Strategy|Comments Off