News2017-10-08T16:30:56+00:00

Social Media For Good – Charter for Compassion

By |November 16th, 2008|Categories: Blogs, Brand Leadership, Branding, Current Affairs, Experiential Marketing, Film, Global/International Marketing, Improve the World, Internet/Interactive Marketing, Marketing, Religion, Social Media, Strategy, Television, Web 2.0, Web/Tech, Word of Mouth Buzz|

This effort by the Charter for Compassion is a fantastic demonstration of the strength Social Media and I hope and pray their good work succeeds. What an uplifting example of the power of marketing, of the Internet and of individual concerned people. I love the fact that you can view [...]

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Veterans Day Salute

By |November 11th, 2008|Categories: Uncategorized|

I never served in the military as my father and countless relatives have, but I am no less patriotic.I truly admire, respect and owe debts of gratitude to those who served our great nation and provide us the freedoms we enjoy.  Ceremoniously, I'm posting this tribute on the 11th hour [...]

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10 Marketing Lessons from Brand Obama

By |November 5th, 2008|Categories: Brand Leadership, Branding, Current Affairs, Political Marketing, Strategy, Web 2.0|

 I try to stay apolitical in this Blog, but WOW...how can a marketer not comment on this landmark Presidential campaign? What a unique game-changing marketing performance and case study! What a two-year marketing ride choosing between Brand McCain and Brand Obama.  No matter if your guy won or lost, you [...]

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NHL Skates Online

By |October 8th, 2008|Categories: Internet/Interactive Marketing, Sports Marketing|

I was pleased to read this Wall Street Journal article about how the National Hockey League is making a strong push marketing online and making it easier for fans to watch their games and interact with their favorite teams. With the NHL getting killed on TV by other Pro sports [...]

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Warren Buffet

By |October 3rd, 2008|Categories: Affluent Marketing, B2B Marketing, Brand Leadership, Branding, Consumer Marketing, Customer Loyalty, Employee Best Practices, Marketing Rock Star, Strategy|

I've admired Warren Buffet for many years and here's a great clip of him speaking to an MBA class at the University of Florida (one of several  - enjoy them all). He's been in the media a lot in recent years by choice and it appears he does it more [...]

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