News2017-10-08T16:30:56+00:00

Are Your Fans Like Steelers Fans

By |February 1st, 2009|Categories: Brand Leadership, Branding, Customer Loyalty, Marketing Rock Star, Product Marketing, Sports Marketing, Strategy|

On Monday Night Football, Hank Williams has sung about rabid Steelers fans for years. And, Sports Illustrated's Ross Tucker believes what he sees  too! That is, Steelers fans are the best in the NFL and take away a home team's advantage! Don't just take Hank Jr.'s or Ross' opinion. ESPN's [...]

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BrandMill Wins 3 Pittsburgh PRSA Renaissance Awards

By |January 26th, 2009|Categories: Announcements, Awards, Brand Leadership, Current Affairs, Food and Drink, Leadership, Marketing, Marketing Rock Star, Non Profit Marketing, Political Marketing, Public Relations, Restaurants/Hospitality, Word of Mouth Buzz|

Last Thursday night, the Pittsburgh Chapter of the Public Relations Society of America (PRSA) honored the region's best public relations campaigns and tactics, as well as its most admired communicators, during the 2009 Renaissance Awards. Held in the East Club Lounge at Heinz Field, the Renaissance Awards were emceed by [...]

Worldwide Email Open Rates

By |January 25th, 2009|Categories: Email Marketing|

Time and again, my clients are always curious about open rates and how to increase them.Here is an eMarketer chart sourced from MailerMailer detailing worldwide open rates. We all know that shorter subject lines perform better than longer ones, but how well? In this study, subject lines of less than [...]

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The Best Internet Resource Bookmark

By |January 24th, 2009|Categories: Free Stuff|

Click here http://www.allmyfaves.com for the best internet bookmark ever for all your favorite Web sites - I love brilliant people who do things like this! You're welcome.

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U.S. Online Advertising Spending, Viewing and Use Growing

By |January 22nd, 2009|Categories: Advertising, Search Engine Optimization & Marketing, Trends, Web 2.0|

Here's another great chart detailing U.S. Online Advertising Spending trends.eMarketer estimates that paid search spending will not only rise in 2009, but double between 2009 and 2013, when it will approach $24 billion. Even if the economic crisis levels off this prediction, made in August 2008, the accountability of paid [...]

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