How to Make 2011 Your Best Year Ever
Throughout 2010, we consulted with over 30 brands - most small to medium sized enterprises (SMEs) like ourselves. And, from this experience, we've determined that if brands follow the following seven marketing strategies in 2011, they'll succeed big time. Here are our Big 7 Steps to Marketing Success in 2011: [...]
AMA Pittsburgh Marketer of the Year
Last week at a lovely holiday luncheon at LeMont, we were proud to join our friends and marketing partners from the American Cancer Society, Western PA Region who were recognized by the Pittsburgh American Marketing Association as the Marketer of the Year in the Non Profit category for [...]
10 Ways to Build Brand Trust
If you're looking for a way to truly build your business in a uniquely profitable way, put a plan in place to build customer trust in your brand. I say unique, because when you consider this chart, you'll see that many industries are not highly trusted. This online U.S. Harris [...]
Take it Easy on Your Customers
Two things happened to me over the past two days that made me question how easy we all are in conducting our business and how ridiculously absurd retailer practices are at times. Yesterday, I had dinner with some old friends at a quaint family owned and operated Italian restaurant. The [...]
American Cancer Society Marketing Award
At a recent volunteer appreciation dinner given by the American Cancer Society's Greater Pittsburgh Unit, BrandMill was recognized with a special Marketing Program Award. As part of BrandMill's commitment to the communities in which it conducts its business, the Pittsburgh based marketing consultancy, provided a pro-bono service to [...]
A Thankful and Giving Marketing Strategy
On this special day, make a commitment to not leave your "Thanks & Giving" at the table - take it with you and spread its core message of “thanking and giving” throughout all you do in your business and personal life. Thank and give...give and thank. Plan for it, create [...]