A Demonstration of Brand Leadership
The juvenile political goings on in Washington D.C. these days is an embarrassment to Brand America and all Americans. If you're an American - as I am - regardless of the political party you belong to, you can't tell me that you're not sick of the lack of leadership by [...]
How High is Up
“True nobility is not about being better than anyone else, it's about being better than you used to be.” The halfway point of the 2011, was at noon on July 1st, exactly 182 1/2 days left before we ring in 2012. So how are you doing on your New Year [...]
Happy 4th of July
Happy 4th of July! For to be free is not merely to cast off one's chains, but to live in a way that respects and enhances the freedom of others. Nelson Mandela
Social Media Builds Small Biz Awareness
Nearly 40% of American small businesses use social media marketing (SMM) to build their brands - up from 10% last year and since everyone is looking to more effectively and efficiently hook up with their customers and its no surprise to me to see the growth of active brands in [...]
Best Amusement Park for Kids and Families
Idlewild and SoakZone Best Park for Kids & Families All of us at BrandMill are happy to report that one of our super clients - Idlewild & Soak Zone in Ligonier, PA (about an hour drive from Pittsburgh) - is now open and operating its 134th season of summer fun [...]
A Memorial Day to Remember
As a marketer, I'm all for promotions and sales, but over the past few years, I have become increasingly sickened and saddened by the commercialization of Memorial Day. Throughout this past week, my mailbox was overflowing with Memorial Day/Weekend sales messages and offers, my TV has been pounding me with [...]