Everyone Wants To Be A Rock Star Earlier this month, the AARP announced their sponsorship of an air guitar/lip-sync contest with Foreigner! I so love this idea – here’s AARPs press release. There are so many great marketing lessons you can learn from studying the greats of Rock and Roll. And , using their brands in unique and relevant ways to attract Boomers and more can be hugely successfull for many brands today. By Steve Wayhart| 2008-08-09T14:46:00+00:00 August 9th, 2008|Boomers, Marketing Rock Star, Seniors, Social Media|0 Comments Share This Story, Choose Your Platform! FacebookTwitterGoogle+PinterestVkEmail Related Posts How to Become a Marketing Rock Star Gallery How to Become a Marketing Rock Star March 1st, 2015 | 0 Comments New iPad Wine List Rocks New iPad Wine List Rocks September 30th, 2010 | 0 Comments AMA Pittsburgh Marketer of the Year AMA Pittsburgh Marketer of the Year March 18th, 2010 | 2 Comments Leave A Comment Cancel reply Comment Notify me of follow-up comments by email. Notify me of new posts by email.