We’re excited to announce that BrandMill’s Managing Partner Stephen Wayhart has been invited by Clarion University’s Small Business Development Center to present  the following workshop:

10 Ways to Transform Your Business into a Sales Building Machine

The seismic shift to digital and online communications – and the explosion of over 5,000 new marketing technologies over the past 7 years from less than 200 – has overwhelmed time and resource challenged business owners and their marketing teams.

With so much information and choice, marketers are struggling to find a way to profitably build sales. Marketing tactics that cut through ad clutter and cater to customers’ emotions will stand out and that requires a personal, human and creative touch.

In this workshop, you will learn how to:

  1. Create a strong, authentic, trustworthy brand and defendable market position.
  2. Build an effective and accountable marketing team and a systematic customer generation plan
  3. Use business analytics, marketing intelligence and automation to sell better to key target markets.
  4. Inspire customers and team members with a remarkable experience.
  5. Innovate and quickly launch new initiatives via a minimum viable product strategy.
  6. Price your products and services for profit and discover new revenue streams.
  7. “Growth hack” key marketing communications technologies to save time and money.
  8. Exploit inbound marketing tactics such as content, email, SEO, social media, video, Website and more.
  9. Integrate and effectively use outbound/paid forms of marketing.
  10. Create a plan to win new customers, retain/win-back profitable ones and dominate your local trade area.

After this workshop, you’ll walk away with a ton of action oriented strategies, tactics and ideas to build a 90-day to 12-month marketing plan and immediately put into practice a cost effective sales building system that will help you dominate your market in 2018 and beyond!

Speaker: Stephen Wayhart, Managing Partner, BrandMill
When: Friday, October 27, 2017
Time: 9:00 am to 4:30 pm
Cost: $99.00 (lunch will be provided)
Location: Clarion University SBDC
330 North Point Drive, Suite 100
Clarion PA 16214-3873

Click here to print an informational PDF of the event.

Click here to REGISTER NOW!

For directions, click here.