With no budget or money, BrandMill pulled in several advertisers before the Show’s first air date and created and implemented a grassroots marketing plan consisting of weekly radio remote broadcasts in Pittsburgh area high schools and local universities to build brand buzz. From the start, Pittsburgh’s first and only local and live morning drive sports talk radio show – In the Locker room with Tunch and Wolf on FOX 970Am – was profitable! Cost-effective press relations, internet marketing and special event marketing propelled the Show to nearly two years and eventually moved to Cable television and a larger audience.
BrandMill creatively built a new Web site and Blog for “In the Locker Room with Tunch and Wolf” Pittsburgh radio television show with zero funds and helped to make the brand a profitable venture before it launched.
Follow to the links to watch Tunch and Wolf interviewing Steelers’ broadcasting legend Myron Cope, one of his final appearances before he passed away – Part 1, Part 2, Part 3, Part 4.
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